Testing Tuesday - Workshop edition
Since the initial boom of A/B testing’s popularity in the early 2000s, marketers have learned to apply actual science to marketing and took a lot of the guesswork out of how to get more conversions or purchases. However, after running your first A/B test, you will most likely find yourself presented with questions such as what is a conclusive result or what sample size is required? Join us for an evening on A/B testing and learn about common pitfalls and how to avoid them.
Workshop is held by Igor Karpov, Growth Marketer at Verto Analytics.